ENGLEWOOD, Colo.--(BUSINESS WIRE)--The Western Union Company (NYSE: WU), a leader in global payments, has announced the launch of its Spanish and Mandarin language offering via the Western Union® mobile app in the US, for iOS and Android.
In addition to sending money to more than 200 countries and territories, with the updated app consumers can now check transfer fees and exchange rates, track a transfer, find Agent locations and access My WU® program information in English, Spanish or Mandarin. Consumers can fund transactions using digital payment options such as their bank account, Apple Pay, and debit/credit cards. They can also use the “Pay in Cash” feature to enter transaction information in their preferred language, and then pay in cash at a participating Agent location.
To use the new multi-language app, consumers can simply toggle between their choice of languages within the app.
According to the U.S. Census Bureau’s 2016 American Community Survey, more than 40.4 million people in the U.S. spoke Spanish at home. And another 3.3 million spoke Chinese, according to the Migration Policy Institute.
“We are continuously evolving our digital product offerings to enable consumer choice and convenience,” said Mike Hafer, Senior Vice President, Marketing and Field Execution, North America.
“This new multi-language offering within our mobile app will help make it easier for consumers to use our service in their preferred language,” he said.
Western Union research shows that the top reasons for sending money for Hispanic consumers include providing regular support, living expenses, or gifting funds. Additionally, the flexibility to provide a more customized money transfer interaction to the Mandarin-speaking community in the U.S. – with a high degree of mobile usage and a preference for in-language solutions – will allow Western Union to better serve one of the largest diasporas in the U.S. in a quickly growing category.
About Western Union
The Western Union Company (NYSE: WU) is a leader in global payment services. Together with its Vigo, Orlandi Valuta, Pago Facil and Western Union Business Solutions branded payment services, Western Union provides consumers and businesses with fast, reliable and convenient ways to send and receive money around the world, to send payments and to purchase money orders. As of September 30, 2017, the Western Union, Vigo and Orlandi Valuta branded services were offered through a combined network of over 550,000 agent locations in 200 countries and territories and over 150,000 ATMs and kiosks, and included the capability to send money to billions of accounts. In 2016, The Western Union Company completed 268 million consumer-to-consumer transactions worldwide, moving $80 billion of principal between consumers, and 523 million business payments. For more information, visit www.westernunion.com.
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