"The acquisition of Varicent advances IBM's efforts to drive analytics capabilities into the hands of front line employees to transform business operations and ultimately improve the bottom line," Les Rechan, general manager, business analytics at IBM, said in a statement. "For the thousands of sales organizations still relying on silos of data, spreadsheets and e-mail to manage sales, there is an enormous opportunity to apply analytics to this vital area of business and uncover new, untapped growth opportunities."
The expected to close in Q2, subject to customary closing conditions.
According to CrunchBase, Varicent had raised $35 million in venture capital from FTV Capital, RBC Venture Partners and Edgestone Capital.
