Skip to main content

Amazon: $199 Kindle Fire HD had 'biggest day since launch' after iPad mini event

Amazon: $199 Kindle Fire HD had 'biggest day since launch' after iPad mini event

Share this story

Gallery Photo: Kindle Fire HD 7-inch hands-on photos (review)
Gallery Photo: Kindle Fire HD 7-inch hands-on photos (review)

Wednesday was reportedly a huge sales day for Amazon's 7-inch Kindle Fire HD. When asked how the Kindle sales were doing following Apple's iPad mini event, Amazon told AllThingsD that "Wednesday was the $199 Kindle Fire HD's biggest day of sales since launch." The spokesperson added that sales were three times higher than the previous week's.

The implication is clear: after seeing what Apple had to offer, many consumers decided to buy Amazon's cheaper tablet instead. While, assuming the spokesperson was correct, Amazon's figures did rise considerably, AllThingsD points out that Apple also managed to sell out pre-orders of its white iPad mini within hours. Of course, we don't have concrete sales figures for the iPad mini or the Kindle Fire HD, so it's impossible to compare how either tablet is doing right now. We've reached out to Amazon to confirm the spokesperson's figures.