Today the only American-made Mac is the kind you buy under Golden Arches and eat. America’s other well-known Mac, Apple’s Mac computer, is manufactured in China (like all other Apple products). That’s about to change. Apple announced last week that it will invest $100 million to make Macs (through third parties) in the U.S. This move makes strategic sense for Apple and is potentially important for the U.S. economy longer term.
Will Apple Spark a U.S. Manufacturing Renaissance?
Sometimes, PR moves end up having bigger-than-anticipated effects. Just look at auto manufacturing in the South.
December 10, 2012
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Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Innovation and Creativity. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Unlock your team's curiosity and willingness to take smart risks.