BETA
This is a BETA experience. You may opt-out by clicking here

More From Forbes

Edit Story

Top Ten Technology Articles and Interviews of 2012

Following
This article is more than 10 years old.

As 2012 draws to a close, I have gathered what I believe to be the best technology writing and interviews from the year.  I have divided the articles into the categories of people, organizations, and ideas.  As you put your feet up in front of the fire this holiday season, consider giving these articles and interviews a look and listen.

People:

Elon Musk has been called the reincarnation of Thomas Edison. One of his companies is shooting for the stars (or at least for Mars), and another hopes to revolutionize the auto industry.  In this Bloomberg Businessweek profile entitled “Elon Musk, the 21st Century Industrialist", Ashlee Vance provides a solid snapshot of this dynamic leader. (To get an insider’s perspective on Tesla Motors, listen to my interview with Tesla IT head, Jay Vijayan.)

I am admittedly a devotee of Charlie Rose, and there are three tech-centric interviews of his from the past year that are worth watching:

Mary Meeker was an early advocate for and investor in the dot-com companies of the late ‘90s.  She is back, and this Forbes profile by Eric Savitz entitled "Meeker: new Job, But Still Queen of the Net" provides interesting insights into where she sees the next big things emerging from her perch at Kleiner Perkins Caufield & Byers.

Organizations:

With all of the articles written about big data, Charles Duhigg’s New York Times Magazine article "How Companies Learn Your Secrets" does an outstanding job at digging deep into the methods used by Target regarding its approach to data analytics to make better decisions.

Kurt Eichenwald's Vanity Fair article about  "Microsoft's Lost Decade" is a great overview of Microsoft since Bill Gates gave up day-to-day responsibility at the company. Though a number of CIOs I know are predicting a renaissance at Microsoft based on their next wave of offerings, there is no doubt that the past decade has been rough for Microsoft, especially as its rival Apple seems to have done no wrong.

After years of outsourcing and off shoring  many companies are rethinking the value of that business model.  As many companies pursued outsourcing as a strategy for costs advantages primarily, they have found that these advantages were fleeting, and other hidden costs were not weighed heavily enough.  In his Atlantic article, “The Insourcing Boom”, Charles Fishman offers a profile of General Electric, and that company’s decision to bring much of its far-flung appliance-manufacturing operations back home.

Ideas:

I have been interested to see a number of business and IT executives who I counsel gaining a better appreciation for culture.  This is not a technology piece per se, but is especially relevant for the department of the company that is most vulnerable to having great people leave for greener pastures.  In this Fast Company article, Shawn Parr argues that “Culture Eats Strategy for Lunch.”

Lastly, Terry Gross’ Fresh Air interview with Andrew Blum, author of Tubes: A Journey to the Center of the Internet, provides a great synopsis of his terrific book which delves into the physical history and current state of the infrastructure that makes the Internet possible and the future he envisions.