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Google+ Tops Twitter as World's No. 2 Social Network

Google+ has passed Twitter and YouTube to become the world's second largest social network, only beaten out by Facebook, according to U.K. market research firm Trendstream's Global Web Index (GWI).

By Angela Moscaritolo
January 28, 2013
Google Plus

Google+ has passed Twitter and YouTube to become the world's second largest social network, beaten out only by Facebook, according to U.K. market research firm Trendstream's Global Web Index (GWI).

Despite early reports declaring the social network a failing enterprise, Google+ attracted some 343 million monthly active users in the fourth quarter of 2012, up 27 percent from the year prior. The firm defined active users as those who have used or contributed to the site in the past month. In recent months, Google has more closely tied Google+ to its other services, so signing up for a Gmail account means creating a Google+ profile, for example.

Google's uber-popular video sharing site YouTube ranked as the world's third-largest social network with about 300 million active users, followed by No. 4 Twitter with 288 million active users. Facebook is still by far the most popular social network, with 693 million active users around the world, according to the Global Web Index.

"2012 saw Facebook shrug off the potential for Facebook fatigue and saturation in a spectacular way with active users growing 33 percent," Global Web Index Consulting director Brett Petersen said in a statement. A staggering 51 percent of the global Internet population now actively uses Facebook on a monthly basis.

But no other social network has gained more active users in recent months than Twitter. "The fastest growing network in 2013 in terms of 'Active Usage' was Twitter, which grew 40 percent across our 31 markets," Petersen wrote.

Twenty-one percent of global Internet users now actively use Twitter, while another 21 percent actively use YouTube, and 25 percent actively use Google+.

Meanwhile, the growth of Facebook, Google+, and other global social-networking platforms was bad news for smaller sites. Many localized social-networking services like Germany's MeinVz, the Netherland's Hyves, and France's Copains d’Avant saw a dip in usage. Local Chinese services saw the largest declines across the board, with the popular Tencent Weibo falling 57 percent.

For more from Angela, follow her on Twitter @amoscaritolo.

Top social networks 12/12

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About Angela Moscaritolo

Managing Editor, Consumer Electronics

I'm PCMag's managing editor for consumer electronics, overseeing an experienced team of analysts covering smart home, home entertainment, wearables, fitness and health tech, and various other product categories. I have been with PCMag for more than 10 years, and in that time have written more than 6,000 articles and reviews for the site. I previously served as an analyst focused on smart home and wearable devices, and before that I was a reporter covering consumer tech news. I'm also a yoga instructor, and have been actively teaching group and private classes for nearly a decade. 

Prior to joining PCMag, I was a reporter for SC Magazine, focusing on hackers and computer security. I earned a BS in journalism from West Virginia University, and started my career writing for newspapers in New Jersey, Pennsylvania, and West Virginia.

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