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3 Great Instagram Tips from Model Coco Rocha

Be a model…or just take photos like one. Model Coco Rocha has tips for those who feel more comfortable behind the camera than in front of it.

By Chandra Steele
February 8, 2013
3 Great Instagram Tips from Model Coco Rocha

Model Coco Rocha has over 300,000 followers on Instagram, where she shares behind-the-scenes shots from her modeling gigs, snaps of her global adventures, and even childhood memories on Throwback Thursdays. And she's got her fair share of experience with what makes a good photo, considering she's been on billboards and magazine covers the world over. So, how does she do it? Here she shares her tips for those who feel more comfortable behind the camera than in front of it.

1.Find the best side
"If I'm capturing an image of say, the Eiffel Tower, I'm going take at least 10 pictures from varying angles," she says. "Even in today's world of instant everything, try to take pride in composing an aesthetically beautiful picture."

2. Edit, edit, edit
Ever the professional, Rocha doesn't settle for just Instagram's filters to make her shots look good. "Before I post my photos to Instagram I nearly always run them through a whole host of photo-editing apps on my iPhone," she says. "Some of my favorites are Snapseed, Pictwo, Lenslight, and, of course, Camera+."

She notes that what used to be a splurge is now a steal. "It's astonishing to me that pictures that used to cost tens of thousands of dollars to create in a studio can now be basically created on a phone with a few $1.99 apps," she says.

If you're planning on sharing, the extra steps are worth it, according to Rocha. "Your audience will thank you for it," she says. "Treat every upload as if it was a miniature work of art."

3. Don't overshare
But just because creating great photos is nearly free doesn't mean they should be shared freely. "Your audience is following you for a reason and they clearly do want to hear from you regularly… but not too often," Rocha advises. "It's important you don't overwhelm and overshare because your audience will have no problem clicking 'unfollow' if they feel you're oversaturating their feed."

For more advice on how to use Instagram, check out "Instaquette: The Dos and Don'ts of Instagram."

If it's posing tips you want, "The Face" premieres Tuesday, February 12 at 9 p.m. on Oxygen, starring executive producer and supermodel coach Naomi Campbell alongside supermodel coaches Coco Rocha and Karolina Kurkova, as well as host Nigel Barker.

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About Chandra Steele

Senior Features Writer

My title is Senior Features Writer, which is a license to write about absolutely anything if I can connect it to technology (I can). I’ve been at PCMag since 2011 and have covered the surveillance state, vaccination cards, ghost guns, voting, ISIS, art, fashion, film, design, gender bias, and more. You might have seen me on TV talking about these topics or heard me on your commute home on the radio or a podcast. Or maybe you’ve just seen my Bernie meme

I strive to explain topics that you might come across in the news but not fully understand, such as NFTs and meme stocks. I’ve had the pleasure of talking tech with Jeff Goldblum, Ang Lee, and other celebrities who have brought a different perspective to it. I put great care into writing gift guides and am always touched by the notes I get from people who’ve used them to choose presents that have been well-received. Though I love that I get to write about the tech industry every day, it’s touched by gender, racial, and socioeconomic inequality and I try to bring these topics to light. 

Outside of PCMag, I write fiction, poetry, humor, and essays on culture.

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