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SORRY ZUCK: Teens Have Once Again Declared That Facebook Isn't Cool

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Five Below has a teen following. Five Below on Facebook.

We hear it all of the time: teens are over Facebook.

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Now a new report by Frank N. Magid Associates and reported by Bloomberg says that Facebook usage among 13- to 17-year-olds has fallen from 95% in 2012 to 88% in 2014. 

And earlier this month, a study published by the GlobalWebIndex showed that 54% of teenage users said their log-in habits had dropped because of "lack of interest." 

The younger generation is gradually falling off of the site and moving to other social networks like Twitter, where users in that age demographic rose by 2% to 48% from 2012 to 2014, as stated in the Frank N. Magid Associates report.

The Verge reports:

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One reason for teens leaving the site was its perceived untrustworthiness. Just 9 percent of those surveyed described Facebook as "safe" or "trustworthy" while 30 percent were happy using those same words to talk about Pinterest.

While teens may not all be fans of the biggest social network (that's where their parents are, after all), they are fans of the more teen-friendly Instagram and messenger service WhatsApp, both owned by Facebook. 


NOW WATCH: Why Bethany Mota Has A Legion Of 10 Million Fans Waiting For Her Next YouTube Video

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