Here Are the Best Bands for Your Apple Watch

So many choices, so much time.
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It’s official: The Apple Watch band is the new iPhone case. What houses your precious iPhone has always been an important aesthetic choice, though getting a case at all has always been an option. Not so with the Watch, which requires straps in order to, you know, stay on your wrist.

After releasing the Apple Watch this Spring, it didn’t take long for Apple to publish its design guidelines for creating Apple Watch bands. Watch bands are truly what give the watch its style, taking it from a gadget to an accessory. While Apple is known for its sleek design aesthetic, third-party band developers are letting their creative juices flow as well. Here are some of the most noteworthy, creative Apple Watch bands you can choose from.