Google Maps celebrates Mario Day with a Mario Kart GPS Marker

March 10 is Mario Day (Mar10) and Google is getting in on the action. In collaboration with Nintendo, Google Maps has a fun new character to your driving directions. When you're ready to go, tap the Prize Block question mark in the bottom right corner to trigger Mario Time.

Tap the Prize Box to start Mario Time navigation

When you tap Let's-A-Go! your GPS marker will turn into Mario driving his familiar racer from Mario Kart. He travels along the route with you until you arrive.

The cutest part is the animation and audio that goes along with the Easter egg. When you tap the Prize Block, you hear the coin sound effect. When you tap Let's-A-Go, Mario says, "Woo hoo! Let's-a go!." While you're driving, his racer bounces along just like it does in Mario Kart. When you arrive at your destination, Mario gives a "Woo hoo!" and pumps his fist in the air.

Mario Driving Directions in Google Maps

Google reminds everyone to drive safe.

Just remember to practice safe driving on the road—we don't encourage throwing bananas or red shells at other drivers in real life!

Mario Time is available in the Google Maps app running the latest version for iPhone and Android devices. It lasts for one week.

Lory Gil

Lory is a renaissance woman, writing news, reviews, and how-to guides for iMore. She also fancies herself a bit of a rock star in her town and spends too much time reading comic books.  If she's not typing away at her keyboard, you can probably find her at Disneyland or watching Star Wars (or both).