Ben Lovejoy, 9to5Mac:

Apple’s announcement yesterday of a contest to find the ten best shot on iPhone photos has provoked debate about the company’s policy of not paying for any of the photos, even when they are used in global advertising campaigns.

The argument that Apple should pay seems obvious enough, but not everyone agrees.

Very interesting back and forth here. Never even occurred to me that Apple should pay for these photos.

On one hand, these photos are used in a professional marketing campaign. On the other, if they offered lucrative prizes, more pros would step in and the average kelley would have less of a chance.