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Apple announces $4,999 Pro Display XDR

Apple announces $4,999 Pro Display XDR

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At WWDC 2019 today, Apple announced its Pro Display XDR display, along with the redesigned Mac Pro. The 32-inch LCD display has a factory-calibrated 6016 x 3384 Retina 6K screen, and that screen goes almost all the way to the edge with its narrow 9mm bezels. The 32-inch display will cost $4,999 at launch and a Pro stand will sell separately for $999.

The Pro Display XDR, which stands for extreme dynamic range, has P3 and 10-bit color with reference modes built in, as well as Apple’s True Tone automatic color adjustment for ambient lighting. It’s 40 percent larger than the iMac 5K display and has an anti-reflective coating, and comes in a matte option called nanotexture. It has the same “cheese grate” styling on the back as the Mac Pro, which acts as a heat sink — Apple says it allows the screen to stay at a full 1,000 nits of brightness indefinitely, and can hit a peak of 1,600 nits, both of which could help when editing HDR content.

The Pro Stand has tilt and height adjustment, a counterbalanced arm that makes the display feel “virtually weightless,” according to Apple, and also allows for the display to be rotated into portrait mode. The modular design allows for the display to detach from the Pro Stand for portability, and also offers the option to attach to a VESA mount adaptor. It uses a Thunderbolt 3 cable to connect to the Mac Pro, which can support up to six displays. It’s a display specifically built for pros, and video editors and photographers can work with HDR images and footage.

The Pro Stand will be available to order in the fall, along with the Mac Pro — which can power up to six of them for a total of 120 million pixels. Here’s the company’s product page with more details.

It’s been a while since Apple built its own external displays, outsourcing that duty to LG since 2016, but it looks like it may have been worth the wait.