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Smartphones Have Officially Crushed Digital Cameras

The drop off in camera sales in the last decade is precipitous, leaving no doubt that the huge photography boom is all thanks to smartphone cameras getting better and better.

By Eric Griffith
June 13, 2019
The Why Axis - What Have Smartphones Done to the Camera Industry

There's always an industry group that has to track how well things are going in a certain area of tech. The offices at the Camera & Imaging Products Association (CIPA), which includes Olympus, Casio, Canon, Kodak, Sony, and Nikon, probably weren't a fun place to be in that regard since, oh, 2008 or 2010, depending. That's when—after the camera industry had seen nothing but growth since 1951—things took a downward turn. You can see it above in the chart from our partners at Statista.

The Why Axis Bug After a little spike in 2010 up to an all-time high in camera sales of 121 million units, down things went again. Digital cameras (mixing both those with built in lenses and interchangeable lenses) have dropped 84 percent in shipments (from CIPA members) since 2010. At 19.4 million shipments last year, that's lowest number since 2001. While it mostly impacts portable compact cameras, high-end interchangeable lens camera shipments have shrunk as well.

It's all clearly because of the smartphone. Phone cameras were convenient on the first iPhones and Samsung Galaxies, even if they weren't much competition in the photography department against a nice compact shooter in your other pocket. You can't say that today. Smartphone images on the latest models like iPhone XS and Samsung Galaxy S10 are capable of astounding imagery.

The Why Axis - Smartphones Cause Photography Boom

To hammer it home, here's another chart above from Statista from 2017, using data from InfoTrends via Bitkom. In that year InfoTrends counted that 1.2 trillion pictures were taken, the most in human history up to that time. That is, apparently, a conservative estimate—it could be as high as 14 trillion.

85 percent of them were taken, naturally, with a smartphone.

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About Eric Griffith

Senior Editor, Features

I've been writing about computers, the internet, and technology professionally for over 30 years, more than half of that time with PCMag. I run several special projects including the Readers' Choice and Business Choice surveys, and yearly coverage of the Best ISPs and Best Gaming ISPs, plus Best Products of the Year and Best Brands. I work from my home, and did it long before pandemics made it cool.

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