ngmoco and KIXEYE Partner to Unleash Backyard Monsters on Mobile Devices, Powered by Mobage™

The most popular RTS game on Facebook will be first mobile launch for KIXEYE

Build an empire, hatch powerful monsters, and bathe in enemy blood in KIXEYE's Backyard Monsters! (Graphic: Business Wire)

SAN FRANCISCO--()--Mobile social games leader ngmoco, LLC, a DeNA Co., Ltd. (TSE:2432) company, and KIXEYE, the leader in competitive online combat strategy games, today announced details of their partnership to bring Backyard Monsters, the most popular real-time strategy (RTS) game on Facebook, to mobile devices worldwide via the Mobage™ social gaming platform. Backyard Monsters will be the first mobile offering in the KIXEYE catalog of high-quality games, and is scheduled to launch this summer for all iOS and select AndroidTM devices.

"We’re committed to building the best portfolio of games for our social entertainment network, Mobage," said Neil Young, CEO, ngmoco and director, DeNA. "KIXEYE games are top notch, and we are enthusiastic about our partnership to bring Backyard Monsters to mobile audiences worldwide."

“Our focus is developing super high quality games for the browser, but this is an opportunity for us to experiment on the mobile platform and broaden the reach of one of our most successful games,” said Brandon Barber, SVP of Marketing at KIXEYE. “We’re confident mobile users will enjoy spilling blood in Backyard Monsters just as much as they do on Facebook.”

In Backyard Monsters – which has racked up 175M+ hours played, and 20M+ game installs worldwide -- players are tasked to build and manage the ultimate empire, harvest valuable resources, strategically place Defensive Towers to keep Wild Monster attacks at bay, as well as explore and conquer unlimited Outposts on the World Map. Players will also have the opportunity to grow and unleash over 15 varieties of vicious monsters to raid other neighboring bases, along with the ability to find and invite friends to battle through Facebook Connect.

To receive the latest news and updates about Backyard Monsters, LIKE us on Facebook at www.facebook.com/BackyardMonsters or follow us on Twitter @BackyardMonster. For more information about KIXEYE, please also visit www.kixeye.com.

About Mobage

Mobage hosts over 50 third party developer and ngmoco developed games, with many more titles in development. ngmoco’s mobile social entertainment network offers chart-topping apps including Tiny Tower, Rage of Bahamut™Ninja Royale™ and many popular games. Mobage supports games for everyone from city building games like We Rule®, to casual games such as Zombie Farm® and Tiny Chef™, classic games including Blackjack!, Touch Hockey®, to core-game titles such as Skyfall™, DragonCraft™, and Blood Brothers™. Mobage games are available on the Apple® App StoreSM and Google Play™. Mobage offers developers access to a suite of features to enhance their mobile and social gaming experience, including a payment API, marketing support and analytics tools. To learn more about Mobage, visit: http://mobage.com or contact Barry Dorf at gamemakers@ngmoco.com.

About ngmoco, LLC

ngmoco is a wholly owned subsidiary of DeNA Co., Ltd, the world's leading social mobile gaming company. Headquartered in San Francisco and with studios in New York and Portland, ngmoco creates and publishes games for the iPhone®, iPod touch®, iPad® and Android in collaboration with the best and brightest game makers in the world. To witness the lives and minds of the ngmoco team at work on the future of social mobile gaming, visit http://www.ngmoco.com.

About KIXEYE

Founded in 2007, KIXEYE is an online gaming company that plays to win. Responsible for popular titles like Backyard Monsters, Battle Pirates and War Commander, KIXEYE is redefining the intersection of game development and technology to create innovative browser-based experiences for competitive gamers. The company is based in San Francisco.

ngmoco, DragonCraft, Skyfall, and We Rule are registered trademarks or trademarks of ngmoco, LLC in the United States and/or other jurisdictions. Mobage, Blood Brothers, and Ninja Royale are the registered trademarks or trademarks of DeNA Co., Ltd. in the United States and/or other jurisdictions. Backyard Monsters is a registered trademark or trademark of KIXEYE in the United States and/or other jurisdictions. Apple, App Store, iPad, iPhone, and iPod touch, are trademarks of Apple Inc. Android and Google Play are trademarks of Google Inc. All other marks and names are trademarks of their respective companies.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50293468&lang=en

Contacts

ngmoco/DeNA
Sibel Sunar, 323-658-1200
ngmoco@fortyseven.com
or
DeNA Investor Relations
Tetsuhiro Kaneko
kaneko.tetsuhiro@dena.jp
ir@dena.jp
or
KIXEYE
Bryan Lam
blam@kixeye.com
or
Double Forte, on behalf of KIXEYE
Susan Kramer, 415-500-0608
skramer@double-forte.com

Contacts

ngmoco/DeNA
Sibel Sunar, 323-658-1200
ngmoco@fortyseven.com
or
DeNA Investor Relations
Tetsuhiro Kaneko
kaneko.tetsuhiro@dena.jp
ir@dena.jp
or
KIXEYE
Bryan Lam
blam@kixeye.com
or
Double Forte, on behalf of KIXEYE
Susan Kramer, 415-500-0608
skramer@double-forte.com