IPhone Still Tops Android in Shopping, Thrillist CEO Says
This article is for subscribers only.
Apple Inc.’s iPhone continues to dominate mobile shopping even as it cedes market share to Google Inc.’s Android, said Ben Lerer, chief executive officer of online publisher Thrillist Media Group.
The iPhone generates about 90 percent of mobile revenue at Thrillist, which provides daily recommendations and offers focused on men’s interests, Lerer said today at the Bloomberg Next Big Thing Summit in New York. With about half his total sales from smartphones, the iPhone accounts for 40 percent of his business, while Android-based phones are less than 10 percent, he said.