Nick Wingfield:
For its full fiscal year, which ended June 30, total Surface sales were only $853 million, Microsoft said in its annual report. By comparison, Apple’s iPad sales during roughly the same time frame were $33.2 billion.
Yikes. But:
As before, the new Surface family includes two products, Surface 2 and Surface Pro 2. The Surface 2, called the RT in the first version…
At least they got the name right this time.
I still do not understand why the Surface (RT) line exists. I get the Surface Pro somewhat (though still don’t love its prospects long-term), but the Surface (RT) is significantly more expensive than any Kindle Fire, has basically no ecosystem when compared to any other Android tablet, and, of course, is no iPad.
I understand the desire to compete on the ARM side of the field, but they’re not really competing. They’re continually putting out a product that’s built to lose.
blackswaneuroparedux