The personal information of millions of T-Mobile customers was exposed in a hack and then John Legere stepped up.
On Thursday, T-mobile issued a statement penned by Legere, which said that approximately 15 million people may have had their personal information exposed following a data breach at
Then Legere got on
.@Jay_Acosta If you are a TMO customer, you will also be notified when you log into https://t.co/hKK4exGaFa
— John Legere (@JohnLegere) October 1, 2015
@jypnola you should be fine, but best to take advantage of free protection services being offered. http://t.co/ae1scz7crP — John Legere (@JohnLegere) October 1, 2015
While the Twitter conversation was soon taken over by a T-Mobile Help Twitter account and an Experian account also entered the fray, Legere continued to provide further updates and respond to customers' concerns throughout the night in the wake of the breach.
I hear you re: Experian as service protection option. I am moving as fast as possible to get an alternate option in place by tomorrow. — John Legere (@JohnLegere) October 1, 2015
These handful of tweets sent by Legere address what everyone potentially affected by a massive data breach yearns for—answers, personal interaction and attention. At a time when there seems to be a new data breach announced every other day, these hacks have started to lack the surprise factor they once carried but this does not mean that customers are not disappointed when they happen. The best thing a company can do after an attack is act like they care. This isn't to say that T-Mobile and Legere are handling this attack perfectly, but seeing a CEO of a giant corporation get on social media and interact with customers is certainly refreshing.