Pursuits

Apple Pressured by Investor for Racial Diversity in Senior Ranks

  • Company objects to what it calls micromanaging of recruitment
  • Percentages of blacks and Hispanics in management fell in 2015

An Apple Inc. store on Aug 5, 2015 in New York City.

Photographer: Andrew Burton/Getty Images
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Apple Inc. shareholders could make history next year by deciding whether the company should be forced to increase the number of non-white executives and directors, with a vote on a proposal the iPhone maker has tried to squelch.

A resolution submitted by an investor who lives in New York and London would require Apple to put more “people of color” in such high-profile roles to increase diversity. Apple told the Securities and Exchange Commission that it believes it doesn’t have to include the proposal in its proxy materials, contending it’s an attempt to “micromanage” recruitment. Apple also said that while it’s trying to attract minorities, “the company has no power to ensure that its recruits will accept offers.”