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Talking Heads Discussion
Sep 20, 2008 Headline: "Digging Deeper: The high concept of Apple's long-running 'Get a Mac' TV campaign is that the characters portrayed by John Hodgman and Justin Long are personified computers. It's right there in the opening lines of every ad in the series: 'Hello, I'm a Mac.' 'And I'm a PC.' Hodgman is not 'Windows'; Long is not Mac OS X. They are not representative or average PC/Mac users. They are computers." Daring Fireball
Talking Heads Discussion 